Search Engine Marketing
Search Engine Marketing (SEM) is one of the main forms of Internet marketing and it mainly involves the website promotions by increasing their visibility in search engine results pages (SERPs) especially through paid advertisements.
Our Search Engine Marketing Course
Search Engine Marketing (SEM) is growing fastly over the last few years, so you can succeed only by proper planning, implementation, and latest techniques. Our Search Engine Marketing(SEM) course will take you through keyword research, goal settings, bidding, optimization strategies and measurement. This will surely reflect on your SEM campaigns.
Who should attend?
This Search Engine Marketing course is mainly focused on marketers seeking to learn how to plan and implement Search Engine Marketing campaigns in today’s fast-growing digital marketing world. SEM course structure allows you to target the right audience and plan the strategies of SEO and PPC to deliver better results.
Learning outcomes
- How to make a better ROI model
- Budget Optimization
- SEM best practice
- Keyword Research
- Targeting your right audience
- Competitor Analysis
- SEM report management and analysis
- The best SEM strategies
- Quality bidding
- Identifying the best bid positions
- Proper PPC management
